COM113 Principles of Public Relations

Principles of Public Relations will introduce students to the role, processes, and practices of the field of public relations. This course will examine the historical development and contemporary impact of the academic and professional field in all its forms. The course will also explore the processes and techniques behind public relations, the identifiable "publics" that practitioners face, how the profession is practiced today in governmental, non-profit, and corporate sectors, and the impact public relations has in the mass media.

Credit Hours

3

Lecture Hours

3

Prerequisite

Reading proficiency and Writing proficiency or RWR090 Reading Writing and Reasoning Minimum Grade of: C or ESL110 ESL Transitional Writing Minimum Grade of: C or ENG101 or higher Minimum Grade of: C

Attributes

  • Communications Elective

  • Free Elective

  • Humanities Elective

  • Liberal Arts Elective